Recently I had the honor of participating in my friend Kayvon Zand's shoot for the music video for his new single So Gone. We filmed it all in one day, starting at 9am with hair and makeup, going to two different locations, and ending up around 11pm with the bunch of us naked and making out.
I've decided that with the video's debut I would give you all a profile on Kayvon since he's such an interesting and excellent example of a seductive lifestyle. He's created a personal brand around his music that is so compelling that everyone around him wants to be a part of it -- whether it means spending an exhaustive day shooting a video, going over to his house to help hand-package his limited edition custom CDs, or simply joining one of the many club nights he hosts and dressing up in the glam-goth style that he and his collective have adopted. It also doesn't hurt that Kayvon pays attention -- no matter how many people are out with him, he goes out of his way to make sure that every single person with him feels included and attended to, that everyone has a drink in their hand, and that everyone's having a good time. So many club promoters err in that they mistake snobbery for exclusivity -- while Kayvon demands that those around him make an effort to be at their most fabulous and glamorous, he rewards that effort with a feeling of belonging to something bigger than oneself. And finally, he deliberately presents himself as something larger than life, in the way that he dresses, dances, and carries himself -- he wears full body makeup, colored contact lenses, and often elaborate headgear that creates a distance between himself and those around him and renders his facial expressions inscrutable. In essence, he makes himself into a mystery, and it becomes a point of intrigue and privilege to get close enough to him that you might see him without all the accoutrement one day, lounging around his apartment in his sweatpants.
Because of all this, people want to be a part of what he does and who he is. The director for his music video said that had they had to hire professional talent, it would have cost them over $5000 in additional budget -- but instead, Kayvon simply reached out to his good-looking friends and asked them if they wanted to be a part of the project, and unsurprisingly, they all did.
Learn from the people like this in your lives. If someone is surrounded by people who are willing to go to great lengths for them, it's because they have built something valuable for everyone to be a part of. If you build it, they will come.
And that's so much of what seduction is all about. When you create something that compels people, you draw them in to you like a magnet, and you will constantly have a flow of new and interesting people in your life, some of whom will make for perfect targets since they're already feeling a sense of attraction toward you. Essentially you take 90% of the work out of your seductions by putting it all at the beginning and making your first impressions that powerful.
If you're starting to feel compelled by him as well, feel free to add Kayvon on Facebook or like his fanpage, or follow him on Twitter. He plays New York shows all the time and they're well worth catching (his last one was so outrageous it got him banned from the Highline Ballroom!!).
Without further ado, here's the video. Watch for me naked! :)